Blog
Writing on web development, AI, building side projects, and sports.
Map Pack SEO: How Local Businesses Win the Google Map
The Google map pack takes most local clicks and nearly all the calls. Here is how it is ranked, how it differs from regular SEO, and the checklist to get in.
Sep 9, 2026
8 min read
Social Media Marketing vs Website: Where to Spend
Social media marketing vs website for local business: why one is rented land and one is owned, which to build first, and how to make them work together.
Aug 13, 2026
4 Marketing Channels That Actually Ring Your Phone
Discover the four digital marketing channels that actually produce phone calls for local service businesses, ranked by cost per lead — from Google to paid ads.
Aug 12, 2026
9 min read
Keyword Research for Small Business: Volume Is a Trap
Learn why search volume misleads new sites, how keyword difficulty and intent really work, and how to narrow a broad term into one your small business can win.
Aug 11, 2026
5 Cheap Market Research Methods for Small Business
Five cheap market research methods for small business owners to run in a week before building a website — each tied to a real decision like headline copy or FAQ.
Aug 10, 2026
6 min read
Content Marketing for Small Business: The Solo Owner's Plan
A practical content marketing plan for small business owners doing it alone: skip the blog treadmill, build high-intent pages that earn the phone call.
Aug 6, 2026
7 min read
Small Business Website Checklist: 25 Must-Haves 2026
A practical small business website checklist for 2026 — 25 must-haves covering speed, trust, local SEO, and conversions to turn visitors into customers.
Jul 28, 2026
How to Start a Software Consulting Company: Year One
A realistic, month-by-month look at year one of a software consulting company — with revenue ranges, billable-hour math, and the numbers that predict survival.
Jul 23, 2026
5 min read
Marketing Fundamentals: A Complete 2026 Beginner Guide
Learn marketing fundamentals in plain language: what marketing is, the 4 Ps and 7 Ps, the funnel, positioning, and how to start with a $0 budget.
Jul 21, 2026